...great importance for the user experience and the conversionRate. Above-the-fold in web development and web design When creatingon websites, it is crucial to include important content and call-to-actiononPlacing elements in the above-the-fold area....
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What is a MySQL database?
The MySQL database is a widely used, relational database management system (RDBMS) with open source licensing, which is primarily used byon web applications. It was developed byon of the Swedish company MySQL AB, which today is a...
What is retargeting?
...a Conversion, so a desired action, to be executed. How retargeting works In order to carry out retargeting successfully, companies place cookies, small text files, on the user's computer. Computer of the user. Cookies make it possible to monitor the behavior of...
What is a sales funnel?
...various marketing measures such as paid Online ads, social media or through search engine optimization (SEO). Interest: After the prospective customer has become aware of the offer, he begins to inform himself about it...
The Ultimate Guide: Presenting your retail store online with Local SEA
...local providers first need a Google Ads account. Here you create the Local Inventory Ads campaign as a Performance Max variant. The special feature von Performance Max lies in its high degree of automation for the creation ofon…
Courses
...specialized in online courses - the customers could von and expand their knowledge at any time. Even today, Pascal Bajorat and his team still offer online courses at....
What is Google Penguin?
...excessive use of von keywords, unnatural link building and the use ofon manipulated or hidden texts. Google Penguin has been specifically designed to detect and penalize such techniques and thus improve the overall...
What is SSL encryption?
...and integrity of communicationon between server and browser. Authentication: SSL certificates ensure that both the server and the client can recognize each other as trustworthy. This helps to prevent man-in-the-middle attacks...
Community Rickenbach
Municipality of Rickenbach For the municipality of Rickenbach, from the Swiss canton ofon Lucerne, the community portal was developed on the basis of von WordPress technically designed and developed. The portal provides the inhabitants of the municipality...
What is outbound marketing?
...require financial investment. Competition: Due to the fact that many companies use outbound marketing techniques, it can be difficult to stand out from the competition.on from the competition. Adblocking: With the advent ofon Technologies that make it possible to...
What is a sticky header?
...users scroll through the page, they have access to the main navigation at all times.on and andimportant functions. This makes it easier to findon information and helps to improve the overall user experience of the...
Server-side tagging with the Google Tag Manager - all advantages at a glance
...Affiliate Marketing important but also to measure von Conversions. If, for example, a purchase is not completed until later, affiliates still receive their commission in some cases.on or the website operator information on the...