...also increase sales and customer satisfaction. Examples of successful call-to-actions In practice, there are many different Formen of CTAs that are used depending on the context and goal. Some examples...
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What is a chatbot?
...chatbots are designed to analyze natural language and respond accordingly. They use algorithms and pattern recognition to understand and respond to a user's request. passend answers or actions...
Create successful about us pages
...to present your brand in an appealing and memorable way. Important differences between B2B and B2C about us pages Target group and tonality B2B: Here you are primarily addressing business customers, which is why a formellower, more technical language appropriate...
What is a Robots.txt file?
...file are addressed. The rules contain instructions in Form of Disallow and Allow directives to block or unblock certain areas of a page for crawling. Example of a Robots.txt file User-agent: \*...
What is image optimization?
...Choosing the right file type: Choosing the right file type is another important aspect of image optimization. PNG, JPEG, GIF and WebP are the most common ones. Formate. Any Format has its own...
What is content marketing?
...in different Formates such as blog articles, videos, infographics and podcasts are presented. The main goal of content marketing is to increase audience interest and engagement with a brand or company....
What is affiliate marketing?
Affiliate marketing is a Form of online marketing in which a company (the merchant) pays a commission to a partner (the affiliate) when the partner's marketing efforts generate customers and sales for the...
Artificial intelligence in the advertising business: Google plans AI-driven ads
...Ads customers are not fully convinced, according to the Financial Times. AI systems are still prone to errors, which is a concern in the sensitive advertising sector. Factual errors in computer-generated displays and the possible reproduction...
What is a mega menu?
A mega menu is an extended Form of a conventional drop-down menu that appears in the navigation of a web page. It provides users with a clear and structured view of various categories and subcategories of a web presence....
What is a PHP?
...many popular CMS such as WordPress, Joomla and Drupal. With PHP as the backbone, users can easily manage and update content without the need for programming knowledge. E-Commerce platforms: Webshops such as Magento, WooCommerce and PrestaShop...
The ECJ makes digital time recording mandatory
...the evaluation of the workload for current and completed projects and supports resource planning for future projects. Compliance with legal requirements Last but not least, digital time recording helps companies to comply with legal...
What is a comment thread?
A comment thread refers to the hierarchical structure of online comments or discussions that take place on social networks, blogs, Forand other platforms that promote interaction between Internet users. A thread...