Bajorat Media | Blog
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Why online reviews are essential for your company
Online reviews are one of the pillars of a successful digital marketing strategy. They not only influence the purchasing decisions of potential customers, but also strengthen the credibility and visibility of a company online. Influence of...
Strategies against manipulative web designs: tips for secure online shopping
Online shopping is convenient and offers access to a wide range of products with just a few clicks. But this convenience is often overshadowed by manipulative web designs that aim to pressure consumers into buying. These practices, known as dark...
Online security in marketing: how to protect yourself effectively against threats
Online marketing is now an essential part of the business world and is used by companies in all industries. However, as digital marketing continues to grow, so does the risk of criminals leaking valuable customer and business data.
Introduction of mandatory e-invoicing from 2025: what companies need to know
E-invoicing will be mandatory in Germany from January 1, 2025. A significant innovation in business transactions between companies. The mandatory introduction of electronic invoicing (e-invoicing) for all B2B transactions is the basis for this...
Meta description: Small texts with a big impact
Have you ever wondered why certain websites immediately grab your attention in the search results, while others barely get a look-in? The secret is often hidden in the meta description. These short snippets of text below the page title...
Fake stores on the internet: How to protect yourself from fraudulent stores
The internet has completely changed the way we shop and allows us to order products from all over the world from the comfort of our own homes. But where there is light, there is also shadow: Fraudulent fake stores use the anonymity of the internet to deceive unsuspecting consumers...
Above the fold: How to use the most important area of your website
What does "Above the Fold" mean? "Above the fold" refers to the visible area of a website that is displayed immediately upon loading without scrolling. Originally, the term comes from the newspaper world and describes the upper part of a folded newspaper on which...
Create SEO-friendly URL structure
The URL structure of your website plays a crucial role in search engine optimization (SEO) and usability. A well thought-out URL can not only improve your ranking in search engines, but also increase the trust and satisfaction of your visitors.
Protection against malvertising: strategies for companies and users against fake ads
Digitalization brings many benefits, but also a variety of threats that affect both users and businesses. One of these threats is malvertising - a method used by cybercriminals to place fraudulent advertisements...